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What do ship captains and business leaders have in common?
They both need to navigate through stormy and calm seas, constantly charting course across uncertain and hostile waters. While captains often turn to their maps, radars, and compasses, business leaders need to turn to their data.
Data helps you nail down the strategic plan for achieving your business objectives. Data keeps you on course. And data enables you to change course when needed.
But here¡¯s the thing ¡ª your business is a large vessel with multiple departments (like a large luxury liner) that must succeed in their respective journeys. One misstep in one department could affect your overall company journey.
All departments must know how to handle their chief navigation equipment ¡ª data.
When data-driven decision-making becomes a company-wide practice, it positions your business for sustainable success. Data-driven companies are 58% more likely to exceed their revenue goals.
So, how do you cultivate a culture where every department leverages data to succeed in their roles? And have everyone collectively steering your organization towards its goals? Let¡¯s find out.
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