I still remember the early days of networking, before LinkedIn existed to help organize your professional life. When you¡¯re fresh out of college, networking typically means going to happy hours, checking in with former classmates, and keeping in touch with mentors from your summer internships. But it¡¯s the people who decide to go above and beyond college or corporate happy hours?¡ª?with creative approaches to introductions?¡ª?who can really stand out.
After you¡¯ve been in the workforce for 15-plus years like I have, your networking strategy needs to evolve to place you in front of the right senior executives at innovative, cutting-edge companies. Remember that you are your own best publicist and it¡¯s OK to be forward, ambitious, and scrappy to open the right doors. Don¡¯t be afraid to take risks like introducing yourself to someone?¡ª?in person?¡ª?on a whim. Don¡¯t hide behind LinkedIn connections online. Instead, create real, long-lasting relationships that will connect you with the biggest opportunities of your life.